PMI Product Launch

Updated: Dec 17, 2019

Philip Morris International (PMI) is a leading international tobacco company whose aim is to offer the best quality products for smokers. The way they do so is by replacing cigarettes with smoke-free products. And this is what the product launch was all about - to introduce their newest smoking gizmo - IQOS3 and IQOS 3 MULTI.

The launch was held at the beautiful Galleria. Marcelo Nico, the managing director at PMI SA, did a great job at introducing the newest products.

Masego "Maps" Maponyane was the MC for the evening. The Nubian Queen, Lady Zamar, gave a smashing performance and sang one of my favorite songs of hers: Collide.

Tresor and DJ Fistas kept the party going into the night.

by Josef Raskinen Photography